Create a Social Media Strategy for Your Business

The PLAN, BRAND & COMMUNICATE System

Boost visibility, build relationships & increase referrals with social media

My multimedia training & coaching will give you support with technology & teach you how to…

Learn a step-by-step process to get clarity & focus in your efforts as your business reaches out online & in-person.

The secret to success is acting strategically instead of reacting randomly to every new social media tip & trick. PLAN, BRAND & COMMUNICATE will connect the dots between your business goals, your key messages and desired action steps through outreach to your target audience. It’s a repeatable process that you can follow as your business grows. Documenting your strategy with the included worksheets will make sure all team members will be working together towards your stated goals.

The entire system is laid out for you with multimedia self-paced courses, group and personalized coaching.

This process creates a strategy as the foundation for your project. Repeating the steps give you a framework to continue your social media success. You can reboot your business networking immediately on your own or with additional support from our team.

Contact me today & let's discuss how my system can get YOUR BUSINESS on track

Frequently Asked Questions

PLAN – Why are you even on this social network?

Go beyond just signing up for an account and move towards using it. Learn a few proven strategies that can be used to immediately begin to connect and engage YOUR target audience.

BRAND – What do you want people to know about YOU and your business?

Your social profiles represent your business 24/7. How much thought did you put into writing them? A high percentage of networkers are missing out on this engagement channel. Are you?

COMMUNICATE – How can you engage your audience to increase referrals?

Social media is about PEOPLE—your network that knows, likes & trusts you. Learn how to attract and engage your ideal clients and referral partners by sharing content.

You never know how someone might reach you!

  • Each of these methods open up a new road to your business.
  • When your brand is consistently communicated across ALL of these channels, it will be working for you 24/7.
  • As your contacts interact with you through social media, their contacts will see that they KNOW, LIKE and TRUST you.
  • Social media is marketing ONE‐to‐MANY, which multiplies your time and effort into LESS EFFORT = GREATER RESULTS.
  • Focus on your business goals. Be aware of how you spend your
    time and money, double-checking against your priorities.

Business Networkers

If you spend valuable time going to business events, then it’s time to learn the new rules of networking. A business card is no longer enough to find your target audience. What worked a few years ago is no longer the norm, so this series is for both new networkers and seasoned veterans. Learn how to engage and educate your community and smarter ways to use your time than trying to get to know every new contact through 1-on-1 meetings.

Entreprenuers

If you are trying to bring in people to your team to help your business grow, then everyone needs to be on the same page. The worksheets will allow you get your great ideas down in writing. This can be shared with other people on your team, such as a virtual assistant or web developer, to help them clearly see what you are trying to achieve. This will save you valuable time and money as you can use their time to focus on your goals.

Business Networkers and Visionary Entrepreneurs can both benefit.

We’ll start with learning the basics of my PLAN, BRAND & COMMUNICATE System. This is an essential foundation that your business needs for success in your networking—both online & in-person. I break this up to byte sized pieces so you can have plenty of time to get your strategy in order and start adopting the changes.
Next, I’ll show you how to apply what you have learned to Facebook. Your goal will be to learn to use Facebook to engage & grow your business network, even if you only have a few minutes a day! I’ll teach you to maximize your limited resources—your time, money & energy—with SIMPLE ways to boost your networking efforts. Making easy changes can dramatically increase your effectiveness.

  • PLAN – What are you hoping to accomplish and who are you trying to reach by using Facebook? Create your plan for success.
  • BRAND – What do you want people to know about YOU and your business? Update your profiles to reflect your purpose.
  • COMMUNICATE – How can you engage your audience to increase referrals? Use the many options for conversation to help you.

Adopting social media as part of your business networking is more than just HOW TOs. I’m going to cover the WHY and the big picture, through my coaching calls and Facebook group.

MINDSET: Coaching calls will help shift your thinking about social media.

You’ll be able to submit your question for me to answer on LIVE CALLS. Calls will be recorded so don’t worry if you can’t make the time—these are bonus sessions in addition to the on-demand multimedia modules. If you are super busy… don’t think of this as one more TO-DO on your schedule… this is simply an extra bonus. EVERYTHING YOU NEED IS IN THE MULTIMEDIA MODULES!

SUPPORT: Self-paced training with the format that is right for your learning style.

  • On-demand training in short format to fit into your busy schedule
  • Big concepts are broken down to eliminate information overload
  • Simple action steps will put your new knowledge into practice immediately
  • PDF handouts that are quick-to-read and can be printed to record your ideas
    • Online Profile Guide with letter counts and common fields
    • Printable Action Guide to create your strategy
    • Printable Quick Notes of key concepts
  • Videos will reinforce concepts as you listen and see what is being taught
  • Audios to listen on the go on your MP3 player to turn downtime into productive time
  • Additional resources for more information
  • Live calls & a Facebook Group with Virtuallinda to get your questions answered

COMMUNITY: Network with others in my exclusive Social Media Q&A Facebook Group!

Learn from the questions other group members ask, and get valuable feedback as we all focus on rebooting our networking by first supporting each other! You’ll be able to connect and get to know each other as you learn together.

My passion is to help Networkers & Entrepreneurs learn to use social media.

Whether you are already on social networking sites and frustrated or if you are new online and overwhelmed, the Starter Program is for you. I’ve worked with many Networkers and Entrepreneurs and I know the challenges and confusion you feel. You aren’t seeing progress, yet you KNOW that social media can help you if you could just figure out how to sort through it all.

Instead of struggling on your own, learn from my expertise.

I will prepare, educate and guide you to start embracing social media as a solution, rather than a problem. I’ve cleared the path for you AND I’m here to keep guiding you as your business reaches new peaks. The Social Media Essential Steps course is the foundation for the work I do with my VIP clients—and you can learn how I create a strategy to keep them on track. EVERY OTHER STEP YOU TAKE for your online and in-person networking will be based on this process.

I can provide additional support with web design or advanced strategy.

If you are ready for a more advanced web presence, I can also help. Since 1997, I’ve been designing websites. My area of expertise is WordPress websites, social media setup and consulting. Learn more about my background or view my portfolio.

Let’s help each other on our journey.

There’s a good chance that you already know me, or know someone in my network. Let’s continue that momentum as we get more and more of our networks online, interacting and helping each other! Just imagine what this can do for all of us. We can be networking together, online and in-person.